CONCERT & EVENT PRODUCTION
Live events like concerts must have a small margin of error because they take place in real-time. Musicians and audiences never know what to anticipate from live performance since it is uncut and unrehearsed. Everything from lighting to audio systems to stage layouts and logistics needs perfect execution the first time around to ensure a great event.
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It takes a lot of time and effort to put on a live concert. You can do it on your own or, better yet, hire a concert event planner. Having professionals take care of your events makes a difference.
640 Entertainment believes in the power of planning. Like conductors, we orchestrate a variety of performers to provide the best and most unique quality of entertainment that the music industry has to offer to our concert attendees.
In this day and age, it is crucial to be responsive to the call of the times. As a new company, our team of young, talented, and dynamic forward-thinkers offers a fresh perspective and adaptability in a long-running industry.
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With a solid plan in place and the wheels in motion – all you need to do is watch your event roll out seamlessly!
OUR PROCESS
Want to know how concert planning works? Learn how we make events possible as we share with you our step-by-step process!
1. ESTABLISH GOALS
Knowing what you want out of your event is essential for a successful planning process. What are your goals for this concert? You're unlikely to have a remarkable performance with no sense of what you want to accomplish with your event.
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Make sure your event goes off without a hitch by explicitly outlining your aims and objectives with us! You will avoid wasting resources with stated goals since your decisions and every dollar you spend will be anchored on those goals.
2. CREATE A BUDGET
An essential step in event planning is creating a budget, which clarifies a variety of other issues. Establishing a budget might also assist in avoiding unpleasant surprises. Planning your budget, updating it as you settle factors, and being closely involved can help you succeed.
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Budgeting is the first step in achieving your financial objectives, such as covering costs, anticipating problems, and turning a profit (if that's one of your goals).
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If your event is a charity concert or fundraiser, you'll want to focus on attracting sponsors. We'll work with you to design a plan and keep tabs on your spending to avoid going over budget.
3. PICK A VENUE
Outdoor? Indoor? Virtual? Picking a location that best suits your event may sound a bit intimidating. But you don't have to feel that way.
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640 Entertainment considers the venue a top consideration in planning our events.
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Capacity, local laws and regulations, stage layout, amenities, and accessibility are all important factors to consider when selecting a concert venue. There should be a plan for the site's entry and departure points as well as security measures and vending options in place to ensure a fun and safe performance.
4. APPLY FOR PERMITS & INSURANCE
An essential step in event planning is creating a budget, which clarifies a variety of other issues. Establishing a budget might also assist in avoiding unpleasant surprises. Planning your budget, updating it as you settle factors, and being closely involved can help you succeed.
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Budgeting is the first step in achieving your financial objectives, such as covering costs, anticipating problems, and turning a profit (if that's one of your goals).
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If your event is a charity concert or fundraiser, you'll want to focus on attracting sponsors. We'll work with you to design a plan and keep tabs on your spending to avoid going over budget.
5. FINALIZE DATE & TIME
Your audience and event concept will determine the best date and time for your concert event. Lighting and backgrounds may establish the mood and tone for some motifs and concerts better at night. Meanwhile, it will be simpler to manage other concepts and locations, particularly outside ones, throughout the day.
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It's important to remember that your audience has their own schedules in mind. We take into account factors like school and work schedules when determining the optimal day and time for your show.
6. DETERMINE WHAT EQUIPMENT IS NEEDED
Because every venue is different, it's best to engage with audio equipment rental companies directly to make sure you have a system that's right for your space.
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Whether or not you'll require amplification for the musical performance, consider the acoustics of your venue and the best seating configurations. Equipment should be protected from the weather if it will be used outside. A concert planner can eliminate the stress of coordinating with the suppliers, performers, and the venue about their setup and dismantle times and if they require electricity, a loading dock, or any other special access.
7. MARKETING
While flyers and brochures are still a thing, digital promotion is now the preferred method for reaching an audience. Most event promotion takes place on a computer now that band websites and social media marketing have become more relevant. To be successful in today's competitive internet marketing environment, you need to set yourself out from the crowd.
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In addition to traditional and social media campaigns, we also leverage our email marketing integration to send VIP guests invitations and access codes weeks ahead of the event.
8. SELL TICKETS
Selling tickets is one way to profit from the show. We can set up your event with a ticketing firm that will allow you to offer paper or digital tickets. Multiple payment options and unique branding on the tickets are all features offered by certain ticketing firms. In addition, many will incorporate a ticketing website and social media connectivity.
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We can help you come up with a variety of ticket types and seating options so that your guests may pick and choose what works best for them!